Business is booming right now! Said literally nobody right now. This is a sad time for high-speed economics. Businesses are being shut down. And entire industries have been completely taken out overnight. Between the businesses left in operation and those that closed, every city is beginning to look like a ghost town.
Here are some easy tips you may need during the Corona Virus
Adapt and Grow
As businesses shrink and disappear it’s crucial to be more adaptable now than ever before. At this point, you have to have seen anything that has to do with travel, booking, events, and guides. These industries are completely shut down until the Corona Virus quarantine loosens up. This means they HAVE to adapt to survive. One idea for an event planner is to phone every wedding, birthday, and bar mitzvah. Then offer to film and live stream the event from their house so that all their loved ones could still be there and join. I mean it’s their property, what’s going to happen if they have some friends and family over?
A big tip for any business owner is, now is the time to save costs. This applies to labor, shipping, bills, and all your spending. Track it, store it, don’t spend too much of it. I have mentioned the value of having all-star staff that normally charge 3x what you pay them. It’s a really good move for any company and today’s job market is prime for it.
Use The Markets To Strategize
It’s important to keep an eye on the markets, or lease have a friend the does. This way you can track how to market your service and what kind of impact the economy could have on your business. If you are completely clueless to the markets you could miss out on a really good opportunity for your business to grow in this difficult Corona Virus economy
This is a very important rule. Whether the economy is good, bad, or completely underwater you need to be promoting your business regularly. The easiest way to do this is social media ads like the ones you see on Facebook or Instagram. You can also post content to any of your channels, business, or brand pages to promote your service. There is a specific way I teach to do this. Let’s finish up the last one and then I can tell you about it.
Strategize For A Crisis
The most important thing you can do in a situation like this is to develop a crisis plan. I spent years working for companies like Nike, PepsiCo, KFC, and others as a crisis strategist. It was my job to think of every worst-case scenario and create a strategy plan accordingly. I recommend any freelancer, business owner, or entrepreneur to have one of these in their back pocket for a financial crisis. Once things really started to go south with the economy I applied my crisis strategies to my business and saw rapid results.
It just goes to show that no matter what you do in this current Corona Virus economy having a crisis strategy plan works. I have business clients who started to feel the weight of the economy falling on them. Then they applied my strategies and DOUBLE their sales!
Not everyone has $25,000 to join my most extensive business training program. But last I checked anyone will take free help to make more money! Here is a copy of my free guide book The Crisis Opportunity Guide Book.
Once you download your free guide book you will have a 5 step guide that I give to clients when a serious crisis sets in. By using these steps I have helped several companies keep their profits high and publicity clean.